IFAI EXPO: Biz Track... New Product Development as Business HEDGE!

As I presented, at a past IFAI EXPO (Orlando Convention Center) business track on "Growing Your Business Through New Product Development"; While the authorities to be have announced that the recession had officially ended mid 2009, many businesses still struggle. Also consider that demographic data suggests that baby boomers have reached an age where total spending is on the verge of declining. This concept is shared by many renowned analysts, however an article by Thomas Corley on ezine articles titled "Amercas Shrinking Economy and The Demographic Shift Causing It" does a nice job of explaining it.

If your business depends on an economic recovery level prior to this recession, we may become seriously disappointed as the demographics continue to play out. The point is, this is a critical moment in time where businesses MUST plan for their future, and New Product Innovation and Development is one avenue to HEDGE the direction of the markets!